For this project, I designed the label for OlleAsia's Coconut Milk Drink, aligning with the brand's direction of creating a friendly and vibrant image. The label prominently features the product name in large, clear typography, ensuring easy recognition for consumers.
Beneath the product name, I included images of coconuts and fruits to provide immediate visual context for what the product is. The word "Coco" is accentuated by a square box behind it, emphasizing the coconut element while also representing the nata de coco included in the drink.
Given that the beverage is housed in a transparent glass bottle, I carefully selected colors that harmonize with the drink’s hue and the natural colors of the fruits. This thoughtful color palette enhances the overall appeal of the label, making it inviting and visually engaging for consumers.
